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Job Summary: |
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The primary responsibility for the Account and Lead Generation Representative is to research potential customers nationally and ‘telemarket’ MSD products, potentially setting up accounts within existing territories. Additionally, the Account and Lead Generation Representative will be responsible to provide account clarification (class of trade, business potential, primary and secondary points-of-contact and product needs) of assigned accounts to determine business potential and to set-up accounts when appropriate.
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Specific
Activities: Call potential OIS
customers nationally to introduce MSD/OIS and
establish a customer base. Detail products and
services and generate interest for Sales.
Develop product knowledge
essential to building customer
relationships Use active listening and
sales techniques to identify customer needs and
familiarize them with MSD products Develop and mail, email,
and ship sales correspondence, literature, and
samples to customers on a timely basis Enter information into
contact management software as required Develop rapport with
potential customers, enhance relationship and
business opportunities Utilize all company and
non-company resources to develop lists of potential
new customers within the defined open
territory Attend local and national
sales training as required Uncover and present
business opportunities for assigned accounts (e.g.
existing territories) Provide account
clarification (class of trade, business potential,
primary and secondary points-of-contact and product
needs) of new accounts |
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Qualifications: |
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Knowledge:
BS/BA in Marketing or
equivalent experience preferred. Two years successful sales
experience. Use active listening and
sales techniques to identify customer needs and
match them with appropriate products Competitive spirit with a
desire to exceed in sales Knowledge of healthcare
industry and distribution services
preferred. Knowledge of current trends
in healthcare purchasing, contracting and logistics
preferred Knowledge of current trends
in healthcare purchasing, contracting and
logistics |
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Skills: Detail oriented and strong
attention to customer service. Excellent written and
verbal communication skills Proficient in MS Office and
ability to learn new software systems Excellent problem-solving
skills Strong organization and
time management skills Sales skills Professionalism and mature
sense of accountability |
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Abilities:
Ability to cold call
Ability to develop B2B
relationships Ability to learn products
and patient utilization Ability to multi-task,
prioritize and meet deadlines Ability to work under
pressure with positive attitude Ability to work closely
with members of the Sales Team Ability to reach
communicate with sales reps and assist with vendor
relations Some travel
required Willing to take on other
responsibilities as directed by the
Manager
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